Abu Dhabi’s Stopover Programme, a flagship initiative jointly led by Etihad Airways and the Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi), has achieved unprecedented success, setting new benchmarks for visitor numbers, bookings, and economic impact. In the first four months of 2025, the programme recorded 25,000 bookings-a remarkable 47% increase compared to the same period in 2024-while visitor arrivals surged to 44,000, marking a 76% rise over the previous year.

This rapid growth builds on the momentum of 2024, when Abu Dhabi welcomed 85,000 international stopover guests, up from just 12,000 in 2023. Etihad Airways now projects that more than 130,000 stopover guests will visit the Emirate in 2025, highlighting the programme’s accelerating popularity and its ability to attract incremental visitors at an impressive rate.

The Abu Dhabi Stopover Programme is designed to encourage transit passengers to extend their layovers and experience the city’s world-class attractions, luxurious hotels, and vibrant cultural scene. Available exclusively to Etihad Airways passengers, the programme allows travellers to seamlessly add a one- or two-night complimentary hotel stay at premier properties across the city during the online booking process.

The introduction of the Abu Dhabi Pass has further enhanced the experience, offering practical benefits and exclusive discounts at leading attractions, restaurants, and entertainment venues. These features make it easier and more appealing for travellers to explore the Emirate’s diverse offerings, from iconic landmarks like the Sheikh Zayed Grand Mosque and Louvre Abu Dhabi to thrilling theme parks on Yas Island and serene desert landscapes.

The programme’s success is also driven by its broad international appeal, attracting travellers from key markets such as the United States, Canada, the United Kingdom, Germany, France, India, Japan, and South Korea. Many visitors who initially stopover for a short stay are now returning for longer dedicated holidays, drawn by Abu Dhabi’s unique blend of tradition and modernity. The average length of stay for stopover visitors has increased, with travellers exploring more attractions and spending more time in the Emirate.

This trend not only enriches the visitor experience but also delivers a substantial economic boost to Abu Dhabi, supporting the objectives of the city’s Tourism Strategy 2030, which aims to attract 39.3 million visitors, create 178,000 new jobs in the tourism sector, and contribute AED 90 billion to Abu Dhabi’s GDP by 2030.

Industry experts attribute the programme’s popularity to its seamless booking process, strategic partnerships, and the exceptional value it offers through complimentary hotel stays and curated experiences. The collaboration between Etihad Airways and DCT Abu Dhabi has been instrumental in positioning Abu Dhabi as a premier stopover destination, leveraging the airline’s global network and the city’s world-class infrastructure.

This partnership has also fostered innovation in the travel sector, setting new standards for customer experience and destination marketing.

Looking ahead, both organizations have outlined ambitious plans to further enhance the programme, including new partnerships, tailored packages, and expanded offerings. These initiatives are expected to drive continued growth and reinforce Abu Dhabi’s position as a leading global tourism destination. The Stopover Programme is not only transforming the way travellers experience the Emirate but also contributing significantly to the city’s long-term economic and cultural development.

As Abu Dhabi continues to innovate and invest in its tourism sector, the Stopover Programme stands as a shining example of how collaboration between airlines and tourism authorities can create win-win outcomes for travellers, businesses, and the local community. With its record-breaking success, the programme is set to play a pivotal role in shaping the future of tourism in Abu Dhabi and beyond.

Cebu Pacific, the Philippines’ largest low-cost airline, has announced a special seat sale in honor of the country’s 127th Independence Day, offering one-way base fares from Dubai to Manila for just Dh3. The promotion, part of the airline’s annual Super Seat Fest, is available for bookings made between June 11 and June 15, 2025. The travel period for these discounted tickets spans from December 1, 2025, to May 31, 2026, making it ideal for those planning year-end holidays or summer visits to the Philippines.

The Dh3 fare covers only the base ticket price, with additional charges for taxes and surcharges. Cebu Pacific’s extensive network allows travelers to connect from Manila to 37 domestic and 26 international destinations, including popular tourist spots like Boracay, the Banaue Rice Terraces, Vigan, and Davao’s Seven Falls. The airline encourages passengers to explore the Philippines’ rich historical and cultural sites, such as Intramuros and the National Museum complex in Manila.

Booking is available through Cebu Pacific’s official website, with multiple payment options including credit cards, debit cards, and e-wallets. The airline also offers special guidelines for families traveling with infants or minors: infants under two years old may travel on an adult’s lap for an infant fee, and strollers or car seats can be brought free of charge. Children aged 12 and above are considered adult guests, and minors traveling with parents only need to present documents proving their relationship, such as a birth certificate or valid IDs.

Seats at the promotional rate are limited and subject to availability, so travelers are encouraged to book early. Cebu Pacific’s Super Seat Fest is a recurring event, celebrated alongside major milestones and holidays, and continues to be popular among Filipinos abroad looking for affordable ways to reunite with family or explore the country’s diverse attractions.

Etihad Airways has officially unveiled an exciting new competition aimed at both new and existing Etihad Guest members. Dubbed "The Extraordinary Challenge," this initiative invites participants to embark on a journey to visit 15 new year-round destinations added to Etihad's route network in 2025.

The first member to complete this challenge will be awarded an astounding five million Etihad Guest miles, marking the largest prize in the loyalty program's history.

Mark Potter, Managing Director of Etihad Guest, expressed his enthusiasm for the campaign, stating, “This challenge embodies Etihad’s purpose to give flight to ambition. We’re inviting our adventurous members and travelers to explore 15 incredible destinations while competing for our largest-ever miles prize.”

The Challenge Overview

Participants in The Extraordinary Challenge will compete to be among the first three members to visit all 15 destinations, which include:

• Addis Ababa (Ethiopia)
• Algiers (Algeria)
• Atlanta (USA)
• Chiang Mai (Thailand)
• Hanoi (Vietnam)
• Hong Kong (China)
• Krabi (Thailand)
• Medan (Indonesia)
• Peshawar (Pakistan)
• Phnom Penh (Cambodia)
• Prague (Czech Republic)
• Sochi (Russia)
• Taipei (Taiwan)
• Tunis (Tunisia)
• Warsaw (Poland)

Prize Breakdown

The competition's top three finishers will be rewarded as follows:

• 1st Place: 5 million Etihad Guest miles
• 2nd Place: 3 million miles
• 3rd Place: 1 million miles

These miles can be redeemed for flights, holidays, and a wide array of items from the Etihad Guest Reward Shop. For context, five million miles could equate to over 500 Economy flights, more than 70 Business class trips, or around 40 First class journeys.

Engaging Features

To enhance the experience, participants will have access to a dedicated race dashboard, complete with a digital passport that gets stamped with each destination visited. This feature encourages continued travel and rewards every milestone. A live leaderboard will track each member's progress, fostering a sense of community and friendly competition among passionate travelers.

How to Participate

The challenge is open to both new and existing Etihad Guest members, making it an inclusive opportunity for anyone eager to explore. To enter, members must register through the official competition link and track their progress throughout the challenge. Terms and conditions apply.

Participants are required to fly on an Etihad-operated flight to or from all specified destinations by 25 May 2026.

Join the Adventure

Those interested in joining The Extraordinary Challenge can register at click here. Members are encouraged to share their journey on social media using the hashtag #EYextraordinarymiles as they race toward this once-in-a-lifetime opportunity.

With this innovative initiative, Etihad Airways is not only enhancing the travel experience but also inspiring its members to explore the world in a competitive and rewarding way.

Travelers looking to save on their next journey have reason to celebrate: KU Airways has unveiled a limited-time promotion offering discounts on both Economy and Business Class fares. The special offer, available with the promo code MAY15, is valid for bookings made between May 15 and June 7, 2025, for travel through December 2025.

How to Avail the Offer

Customers can access the promotion in several convenient ways:

• Online: Enter the promo code MAY15 when booking via the KU Airways website or mobile app.

• Phone: Book through the KU Airways call center by dialing 171.

• In Person: Visit any KU Airways office or authorized travel agent.

Promotion Highlights

• Cabins: Valid on both Economy and Business Class.

• Travel Period: Book now, fly anytime until December 2025.

• Flights: Offer applies exclusively to flights operated by KU Airways. Codeshare, interline, and partner airline flights are not included.

• Discount: The promotion provides a discount on the base fare only. All applicable taxes, fees, and surcharges remain payable by the passenger.

• Availability: Seats are limited and subject to availability at the time of booking. Fares are not guaranteed until ticketed.

Important Terms and Conditions

• The promotion cannot be combined with other offers or discounts.

• KU Airways reserves the right to discontinue the promotion at any time.

• All other fare rules and conditions apply as per the ticket at the time of booking.

Why Book Now?

With flexible travel dates extending through the end of the year and savings available in both Economy and Business cabins, this promotion is ideal for both leisure and business travelers. Whether planning a family holiday, a business trip, or a spontaneous getaway, passengers can enjoy significant savings on KU Airways’ renowned service.

Travelers are encouraged to act quickly to secure the best fares, as availability is limited and the offer ends June 7, 2025.

For more information or to book, visit the KU Airways website, app, call 171, or contact your nearest KU office or travel agent today.

Travellers eyeing affordable summer getaways are in for a treat as Wizz Air Abu Dhabi announces a 15% discount on select flights to and from the UAE capital. The offer is valid for bookings made for travel between May 1 and June 30, 2025.

The ultra-low-cost carrier, a joint venture between Abu Dhabi Developmental Holding Company (ADQ) and Hungary-based Wizz Air, is rolling out the promotion to fuel summer travel demand. Bookings can be made exclusively via the airline’s official website and mobile app.

While Wizz Air hasn’t released a complete list of discounted routes, the offer includes several popular regional and European destinations, targeting budget-savvy flyers looking to explore more for less during the peak travel season.

The promotion aligns with Wizz Air Abu Dhabi’s ongoing expansion strategy, reinforcing its commitment to growing a cost-effective network out of the UAE capital. Since its launch in 2021, the airline has focused on short- and medium-haul destinations, aiming to make travel accessible for all.

Travellers are encouraged to act fast—discounted seats are limited and only available within the promotional booking window.

Qatar Airways Holidays, the leisure division of the award-winning Qatar Airways, has unveiled meticulously curated travel packages for the FIFA World Cup 2026™, the largest-ever edition of the tournament spanning 16 host cities across Canada, Mexico, and the United States.

The historic event, featuring 48 teams and over 104 matches, will unite football fans globally, with Qatar Airways Holidays providing end-to-end solutions that include international and domestic flights, luxury accommodations, intercity transfers, stadium transport, and guaranteed match tickets.

These packages, available in phases leading up to the tournament, prioritize convenience for fans, offering four- and five-star hotel stays in prime locations, seamless airport-to-stadium logistics, and flexible booking options through a dedicated digital platform.

As FIFA’s Official Global Airline Partner through 2030, Qatar Airways will leverage its vast network of over 150 destinations and its Privilege Club loyalty program, allowing members to earn Avios points on every package component—from flights to hotel stays—redeemable for future travel or upgrades.

Steven Reynolds, Senior Vice President of Qatar Airways Holidays and Discover Qatar, highlighted the company’s fan-first approach: “Our packages are designed to eliminate travel complexities, ensuring supporters can focus entirely on the tournament. From curated city-hopping itineraries to exclusive hospitality experiences, we’re delivering unmatched access to this global celebration of football.”

The phased release strategy aims to accommodate diverse fan needs, with early registrants gaining priority access to premium match tickets and hotel inventory. Qatar Airways’ partnership with FIFA, active since 2017, underscores its commitment to global sports development, complementing its portfolio of high-profile collaborations with entities like UEFA, Formula 1®, and the Brooklyn Nets.

The airline’s role extends beyond logistics, offering cultural immersion opportunities, such as curated stopovers in Doha, where travelers can explore Qatar’s heritage ahead of their World Cup journey.

Exclusive Member Benefits and Global Reach:

Privilege Club members enjoy double-dip rewards, earning Avios on flights and Qpoints on total package value, alongside exclusive Cash + Avios redemption rates for significant savings. Qatar Airways Holidays’ partnerships with over 300,000 hotels and 40+ cruise lines ensure tailored experiences, whether fans seek urban hubs near stadiums or tranquil retreats between matches.

The division’s 170+ destination network and multi-city flight options simplify cross-border travel across the three host nations, with dedicated customer support teams assisting in customizing itineraries.

Registration and Competitive Edge:

With demand expected to surge, early registration via qatarairways.com/fifa26 is encouraged. The first-come, first-served model prioritizes accessibility, while the platform’s real-time availability tracking and flexible payment plans cater to diverse budgets. Qatar Airways Holidays also guarantees price-match competitiveness, ensuring bundled flights and accommodations remain cost-effective compared to piecemeal bookings.

Legacy of Sports Excellence:

Building on its success as the official carrier for the FIFA World Cup Qatar 2022™, Qatar Airways continues to champion global sports through partnerships with rugby’s British and Irish Lions, tennis icon Novak Djokovic, and motorsport events like MotoGP. Its 2026 travel packages reinforce this ethos, blending operational precision with fan-centric innovation, setting a new standard for mega-event hospitality.

About Qatar Airways Holidays:

Operating in 84 countries, the division specializes in seamless travel experiences, from curated stopovers in Doha’s cultural landmarks to event-centric bundles for Formula 1® and UEFA tournaments. Its integration with Privilege Club elevates loyalty rewards, while its focus on accessibility—including multilingual support and 24/7 assistance—ensures a stress-free journey for fans worldwide.

As the authorized provider for FIFA’s marquee event, Qatar Airways Holidays reaffirms its position as a leader in global sports tourism, transforming how fans engage with the world’s most beloved tournaments.