Experience the Thrill of Zip-Lining Adventures in Qatar

Qatar has rapidly become a prime destination for adrenaline seekers and families looking for exciting outdoor activities. Among the most exhilarating experiences available is zip-lining, where visitors soar through the air, taking in stunning views of Qatar’s unique landscapes. From serene island settings to vibrant city parks, the country offers a variety of venues where thrill-seekers can enjoy this heart-racing adventure.

Banana Island Adventure Park

Located at the exclusive Banana Island Resort Doha by Anantara, the Adventure Park features Qatar’s longest zipline, stretching 275 meters from a height of 21 meters, offering breathtaking panoramic views of the Arabian Gulf and Doha skyline. Opened in early 2025, this park has quickly established itself as the ultimate destination for zip-lining enthusiasts.

A scenic 30-minute catamaran ride from Al Shyoukh Port adds to the adventure, immersing visitors in a captivating 360-degree vista of sea and cityscapes before the zipline action begins.

• Price: Tickets start from QAR 250 for children and QAR 300 for adults, including access to all adventure park attractions and one zipline ride. Special packages with additional rides, food credit, and boat transfer available (e.g., QAR 695 package includes two zipline rides, food credits, and boat transfer).
• Location: Banana Island Resort Doha by Anantara, accessible by a 30-minute catamaran ride from Al Shyoukh Port.
• Timing: Open daily from 10:00 AM to 8:00 PM.
• Contact: +974 4040 5041

Other Thrilling Zip-Lining Spots in Doha

Doha also offers several other exciting options for zip-lining, perfect for different preferences and age groups:

Angry Birds World

Situated in Doha Festival City, Angry Birds World is a vibrant 17,000 square meter theme park blending indoor and outdoor entertainment for all ages. Central to its adventure offerings is "Own the Sky," a roller-glider style zipline spanning 106 meters. Participants safely harnessed glide through the treetops, simulating free-falling and hang-gliding while enjoying immersive bird’s-eye views of the park. The attraction is thrilling for those 120 cm and taller.

The park operates from early afternoon into late night, offering ample time to enjoy over 20 rides and attractions, including 261-meter multi-level go-karting, trampolines, laser tag, bumper boats, and arcade games. Kids also have dedicated soft play zones like Stella’s Big Tree and Hatchlings area, making it ideal for families. Guests can relax at themed eateries and enjoy live events and parades. Entry requires an admission card, with various options including single, family, and annual passes.

Angry Birds World blends thrilling rides with interactive play and educational fun, making it a standout destination for zip-lining and broader family entertainment in Qatar.

• Price: Admission varies; single, family, and annual passes available. Zipline included in entry.
• Location: Doha Festival City, Doha.
• Timing: Open early afternoon until late night.
• Contact: +974 4000 7700

Doha Quest

Doha Quest blends adrenaline-packed zipline rides with a variety of adventure challenges like rope courses and climbing activities. The park is welcoming to both adults and juniors, making it a favorite for family outings and friend gatherings. Safety is paramount, with professional guides and equipment. The combination of high-energy zip-lining and physical obstacles offers a comprehensive adventure experience within Doha’s city limits.

• Price: Entry and ride fees vary; packages available.
• Location: Doha.
• Timing: Open daily.
• Contact: +974 5555 7777

Trampo Extreme

Trampo Extreme distinguishes itself with tailored ziplining attractions based on age and height. Sky Tykes caters to children under 120 cm, enabling safe, fun zipline rides for the youngest adventurers, while taller participants enjoy more elevated Sky Trails courses. This approach allows families to enjoy the thrill together, with age-appropriate challenges and safety measures ensuring an inclusive and enjoyable outing.

• Price: Starting QAR 100 for kids, with various packages.
• Location: Doha.
• Timing: Weekdays and weekends; check site.
• Contact: +974 5555 6666

Rush Action Park

Rush Action Park is renowned for a wide spectrum of outdoor activities, blending ziplining with other adventure sports such as quad biking, paintball, and obstacle courses. Its versatile offerings appeal to adrenaline lovers of all levels, making it a popular destination for weekend outings, corporate team building, and group adventures. The park’s comprehensive safety protocols and expert staff ensure a secure environment for all participants.

• Price: Entry packages from QAR 150+.
• Location: Doha outskirts.
• Timing: Weekdays and weekends; hours vary.
• Contact: +974 5599 9977

Gondolania

Located in Doha, Gondolania is a beloved destination that combines entertainment attractions including a zipline suited to family visits. Alongside its thrill ride, the park features bowling, ice skating, and arcade games, catering well to groups with varied interests and age ranges. Its family-oriented ambiance makes it a reliable choice for a fun day out with children and adults alike.

• Price: Entry around QAR 120; zipline included.
• Location: City Center Mall, Doha.
• Timing: 10:00 AM – 10:00 PM daily.
• Contact: +974 4480 1122

Trocadero

Trocadero offers an indoor and outdoor entertainment mix, including a zipline experience alongside laser tag, arcade games, and trampoline parks. It is designed to entertain visitors of all ages with a broad spectrum of leisure activities under one roof. The zipline here fits seamlessly into a day of varied fun, particularly appealing to families and groups wanting a comprehensive outing.

• Price: Packages from QAR 100.
• Location: Mall of Qatar, Doha.
• Timing: 10:00 AM – 10:00 PM.
• Contact: +974 4455 2233

These detailed profiles of Qatar’s top zipline and adventure parks highlight the variety and quality of experiences available, ensuring visitors find the perfect mix of thrill, safety, and family-friendly fun across the nation.

Experience unparalleled shopping in Doha, Qatar, where the malls are as grand and luxurious as the city itself. These shopping havens offer a mix of globally recognized brands and unique local finds, making them a must-visit for both residents and tourists alike. Beyond just high-end shopping,

Doha's malls provide a wide array of entertainment options. From immersive 4D cinemas to enchanting snow-themed parks and gondola rides reminiscent of Venice, there’s something for everyone. Here’s a closer look at the top five shopping malls in Doha.

Place Vendôme

Doha’s Most Opulent Mall

Ideal For: Shoppers, Families, Couples

Place Vendôme stands out as Doha’s newest and most stylish shopping destination. This mall features 560 retail outlets, including a dedicated luxury section showcasing prestigious brands like Chanel, Gucci, and Dior, making it a haven for fashion enthusiasts.

Visitors can enjoy the breathtaking fountain show, which is a highlight of the mall's ambiance. The mall also hosts a selection of fine dining restaurants, offering everything from traditional Qatari cuisine to international gourmet dishes.

In addition to shopping, Place Vendôme is home to two luxurious five-star hotels, Le Royal Méridien and Palais Vendôme, providing guests with a lavish retreat after a day of exploration.

• Location: Wadi Al Gaeya, Lusail, Qatar
• Hours: Sunday–Wednesday: 10 AM to 11 PM; Thursday–Saturday: 10 AM to Midnight

Doha Festival City

A Vast Retail & Entertainment Hub

Ideal For: Shoppers, Families, Couples

Doha Festival City is a colossal mall that rivals Place Vendôme in size and scope. With over 500 stores, it offers a diverse range of products, from stylish home decor to the latest fashion trends. Notable brands include IKEA, The One, and luxury names such as Burberry and Michael Kors.

Beyond shopping, the mall offers an array of entertainment options. You can catch a movie in the state-of-the-art 18-screen VOX Cinema with 4DX technology, which enhances the cinematic experience with moving seats and environmental effects. Families can also enjoy Angry Birds World, a theme park based on the popular mobile game, and the SnowDunes theme park, where visitors can experience winter sports in a desert setting.

• Location: Doha Festival City, Qatar
• Hours: Saturday–Thursday: 10 AM to 10 PM; Friday: 10 AM to 11:30 AM, 1 PM to 11 PM
• Phone: +974 4035 4444

Mall of Qatar

A Green Oasis of Shopping and Entertainment

Ideal For: Shoppers, Families, Couples

The Mall of Qatar, covering over 5 million square feet, offers an expansive shopping experience. Visitors can find everything from high-end fashion and luxury jewelry to electronics and children's toys. Popular brands include Zara, H&M, and Nike.

One of the mall's unique features is its Oasis, a stunning 100-foot tall atrium filled with lush greenery and waterfalls. At the center lies MOQ Live, a professional theater venue with a 360-degree rotating stage that hosts concerts, theatrical performances, and cultural events, showcasing local and international talent.

Additionally, the mall features a variety of dining options, from casual eateries to upscale restaurants, ensuring a delightful culinary experience after a day of shopping.

• Location: Al Jahhaniya Interchange, Street 373 North 373 Ring Road, Ar-Rayyan, Qatar
• Hours: Sunday–Wednesday: 10 AM to 10 PM; Thursday: 10 AM to Midnight; Friday: 10 AM to 11:30 AM and 1 PM to Midnight; Saturday: 10 AM to 11 PM
• Phone: +974 4034 6000

Villaggio Mall

An Italian-Inspired Shopping Experience

Ideal For: Shoppers, Families, Couples

Villaggio Mall transports visitors to the heart of Venice, featuring stunning architecture, sky-painted ceilings, and charming mock balconies that create a unique shopping atmosphere. The mall is designed around a picturesque canal, where gondola rides offer a delightful way to explore the shops.

With over 200 brands, including luxury names like Louis Vuitton, Piaget, and Miu Miu, Villaggio Mall is a treat for fashion aficionados. In addition to shopping, visitors can enjoy a wide range of dining options, including Italian trattorias and casual cafes.

For families, the mall features a cinema and a range of entertainment options, including a bowling alley and an arcade, ensuring a fun-filled day for all ages.

• Location: Al Waab St, Doha, Qatar
• Hours: Sunday–Wednesday: 9 AM to 11 PM; Thursday–Saturday: 9 AM to Midnight
• Phone: +974 4422 7400

City Center Mall Doha

A Blend of Familiar Brands and Local Delights

Ideal For: Shoppers, Families, Couples

City Center Mall Doha caters to those in need of everyday essentials, featuring a variety of casual, well-known brands such as Adidas, H&M, and Quiksilver. This mall is particularly appealing for families and budget-conscious shoppers looking for value without compromising on quality.

In addition to clothing stores, City Center Mall houses Carrefour, one of the region's most frequented grocery stores. Here, shoppers can discover a variety of regional delicacies and snacks, including baklava, maamoul (date-filled cookies), and other Middle Eastern treats.

The mall also offers a food court with diverse dining options, from fast food to local cuisine, making it a convenient spot for a quick bite or a family meal.

• Location: Conference Centre, Doha, Qatar
• Hours: Saturday–Wednesday: 10 AM to 10 PM; Thursday: 10 AM to 11 PM; Friday: 10 AM to 11:30 AM and 1 PM to 11 PM
• Phone: +974 4493 3355

These highlights reflect the editorial team's insights and recommendations. Hotels.com compensates authors for their contributions, which may include travel and other expenses. With so much to offer, Doha's shopping malls are truly a destination in their own right, providing a blend of retail therapy and entertainment that is hard to match.

As travel in the Middle East continues to evolve, the region's airports are leading the charge in delivering luxurious, efficient, and passenger-friendly experiences. The Middle East has become a major hub for international travel, connecting continents and serving as a gateway for millions of passengers each year. With a blend of modern architecture, state-of-the-art facilities, and an emphasis on cultural hospitality, these airports are not just transit points but destinations in their own right.

Skytrax’s 2025 rankings reveal the top 10 airports in the Middle East, showcasing their unique features, extensive facilities, and the reasons they stand out as premier travel hubs. From opulent lounges and gourmet dining options to efficient operations and cultural elements, these airports prioritize passenger comfort and experience. Additionally, many of these airports are investing in sustainable practices and technological advancements to enhance efficiency and reduce their environmental impact.

Let’s dive into the top 10 airports in the region, highlighting what makes each one exceptional and a vital part of the modern travel landscape.

1. Hamad International Airport, Doha (DOH/OTHH)

Hamad International Airport in Doha is widely regarded as the crown jewel of Middle Eastern travel. Its expansive, airy halls are adorned with stunning art installations, including the world-famous Lamp Bear. This airport offers a plethora of luxurious lounges, including the Al Mourjan Business Lounge, which features sleeping pods, private areas, and gourmet dining options.

Facilities include an on-site swimming pool, a spa, and a wellness center, providing travelers with ample opportunities to unwind before flights. Shopping ranges from high-end boutiques to local brands, while dining options feature a variety of international cuisines and Middle Eastern specialties. Efficient operations ensure short queues and rapid baggage delivery, with the Metro’s Red Line connecting the airport to the city center in just 15 minutes.

Additional Insights:

• Sustainability Initiatives: Hamad International Airport is committed to sustainability, featuring energy-efficient systems and waste management practices.
• Cultural Experiences: Regular art exhibitions and cultural displays reflect Qatari heritage, enhancing the journey for travelers.

2. Dubai International Airport, Dubai (DXB/OMDB)

Dubai International Airport buzzes with energy and offers travelers nearly every amenity imaginable. Terminal 3, primarily used by Emirates, features sprawling lounges, luxury shopping, and gourmet dining options, including Michelin-starred restaurants.

The airport boasts state-of-the-art facilities such as relaxation areas, shower facilities, and even a health club. With a range of shopping options from luxury brands to duty-free bargains, the airport ensures a world-class retail experience. The Dubai Metro connects directly to Terminals 1 and 3, facilitating a quick 20-minute journey to the city center.

Additional Insights:

• Passenger Volume: Dubai International is one of the busiest airports in the world, handling over 86 million passengers in 2022.
• Smart Technologies: The airport has implemented biometric technology for faster check-ins and security processes.

3. Bahrain International Airport, Bahrain (BAH/OBBI)

Bahrain International Airport has undergone a remarkable transformation, emerging as a serene and contemporary travel space. The new terminal is bathed in natural light, providing a calm atmosphere with clear signage and various amenities, such as family-friendly areas and dedicated children's play zones.

Lounges offer comfort without overcrowding, and the dining scene blends international chains with authentic Bahraini flavors. Shopping focuses on quality, with luxury products and local crafts available. Efficient security and immigration processes ensure a smooth travel experience, with easy access to the airport via taxis, ride-hailing apps, and dedicated bus services.

Additional Insights:

• Cultural Integration: The airport incorporates elements of Bahraini culture into its design and operations, making it a memorable stop for travelers.
• Business Facilities: Dedicated business lounges and meeting rooms cater to corporate travelers.

4. King Khalid International Airport, Riyadh (RUH/OERK)

Riyadh's King Khalid International Airport is in the midst of an ambitious transformation that harmonizes tradition with modernity. The spacious terminals boast architecture that reflects Saudi culture and provide a range of facilities designed to enhance the passenger experience, including dedicated prayer rooms and family lounges.

Dining options range from quick bites to sit-down restaurants, while an in-demand retail scene features both global and local brands. The airport plans to introduce additional lounges and recreational areas, enhancing comfort for all travelers. Transport to Riyadh's city center, located about 35 km away, is convenient, with numerous taxis and ride-hailing services available.

Additional Insights:

• Future Expansion: The airport is set to expand its facilities, aiming to increase capacity to accommodate more international flights.
• Cultural Events: Events celebrating Saudi culture are occasionally held within the airport, offering travelers a unique experience.

5. King Abdulaziz International Airport, Jeddah (JED/OEJN)

The new terminal at King Abdulaziz International Airport has revolutionized the travel experience for millions, especially pilgrims visiting for religious purposes. The modern design features large windows and spacious lounges, providing a less claustrophobic experience.

Facilities include dedicated prayer rooms, extensive dining options, and a variety of shopping outlets that offer international duty-free items and local crafts. The airport efficiently manages high seasonal traffic, ensuring smooth movement during peak periods. Located about 19 km from Jeddah’s city center, it’s accessible in around 25 minutes by taxi or ride-hailing services.

Additional Insights:

• Pilgrimage Services: Special facilities and services are tailored for Hajj and Umrah travelers, including dedicated lounges and guidance.
• Art Installations: The airport features art pieces that celebrate Islamic heritage, enhancing the cultural experience.

6. Abu Dhabi International Airport, Abu Dhabi (AUH/OMAA)

Abu Dhabi's new Midfield Terminal, known as Terminal A, marks a new era for the airport with its cutting-edge design and spacious layout. Offering luxurious lounges with sleep areas and showers, the terminal also features a variety of dining options, from fast food to fine dining.

The retail area includes duty-free shopping and luxury brands, alongside local artisans. Cultural touches throughout the airport provide an Emirati flair, enhancing the travel experience. The city center, approximately 30 km away, is easily reachable via taxis, ride-hailing apps, or airport shuttles, with a metro system currently in development.

Additional Insights:

• Innovative Design: The terminal is designed with sustainability in mind, featuring energy-efficient systems and natural ventilation.
• Cultural Exhibitions: Regular exhibitions highlight Emirati culture and history, providing travelers with enriching experiences.

7. Prince Mohammad bin Abdulaziz International Airport, Medina (MED/OEMA)

Medina’s airport may be smaller than others on this list, but it offers a warm and welcoming experience, especially for pilgrims. Its design merges modern efficiency with Islamic architectural influences, creating a friendly atmosphere.

Facilities include comfortable lounges, family areas, prayer spaces, and a selection of dining outlets suited for both short transits and longer waits. The service feels personal, with staff often going the extra mile to assist passengers. Located about 15 km from central Medina, taxis and ride-hailing services provide convenient transport, ensuring a dignified start or end to the pilgrimage experience.

Additional Insights:

• Community Focus: The airport actively engages with the local community, offering programs that enhance the travel experience for pilgrims.
• Efficient Operations: Streamlined processes for checking in and boarding ensure that travelers can focus on their spiritual journeys.

8. King Fahd International Airport, Dammam (DMM/OEDF)

King Fahd International Airport stands out as one of the largest airports globally by land area, yet it offers a surprisingly calm passenger experience. The modern terminal features wide concourses, clear signage, and ample seating, with various dining options to improve the culinary experience.

Lounges provide a comfortable escape for those seeking a quieter environment, and shopping focuses on essentials rather than extravagant luxury, with a few local boutiques. The airport sits around 20 km from Dammam city center, and taxis, buses, and ride-hailing apps ensure reliable connections.

While it may lack the flashiness of some Gulf hubs, Dammam’s strength lies in its efficiency, cleanliness, and ease of navigation, making it a pleasant starting point for travel in Saudi Arabia’s Eastern Province.

Additional Insights:

• Accessibility: The airport is designed to be accessible for individuals with disabilities, featuring ramps and dedicated services.
• Local Influence: Regional art and cultural elements are incorporated into the airport's décor, reflecting the local heritage.

9. Muscat International Airport, Muscat (MCT/OOMS)

Muscat International Airport is celebrated for its stunning design, which combines modern infrastructure with traditional Omani aesthetics. The spacious terminal features large windows providing breathtaking views of the surrounding mountains.

Travelers can enjoy a range of dining options, from local Omani dishes to international cuisine, along with well-equipped lounges that include sleeping pods and relaxation areas. The duty-free shopping experience is enhanced by a selection of Omani crafts and luxury brands. The airport is conveniently located about 15 km from Muscat’s city center, with taxis being the most popular transport option.

Additional Insights:

• Sustainable Practices: The airport is committed to minimizing its environmental footprint, employing sustainable materials and practices in its operations.
• Cultural Heritage: Omani culture is celebrated through art installations and exhibitions, providing travelers with a deeper understanding of the region.

10. Salalah International Airport, Salalah (SLL/OOSA)

Salalah International Airport may be modest compared to its larger counterparts, but it offers a calm and efficient environment. Serving as the primary gateway to Oman’s southern region, known for its lush monsoon season, the airport features comfortable seating, a small selection of shops and eateries, and well-kept lounges.

Facilities include family-friendly areas, charging stations, and information desks staffed with helpful personnel. The design reflects Omani heritage, providing a unique experience despite its size. Located just 6 km from Salalah city, it’s easily accessible by taxi or hire car.

Additional Insights:

• Local Cuisine: The airport promotes Omani culinary traditions, offering authentic dishes in its dining options.
• Tourist Information: An information center provides travelers with insights and tips for exploring Salalah and the surrounding areas.

Conclusion

From the soaring glass walls of Hamad International Airport to the serene charm of Salalah International Airport, the Middle East’s airports offer a diverse range of experiences that cater to travelers’ needs. Whether handling millions of passengers or providing a personal touch, these airports exemplify a commitment to passenger comfort and operational efficiency, solidifying their status as some of the best in the world. Additionally, their focus on sustainability and cultural representation makes them not just transit points but integral parts of the travel experience.

Emirates (EK), the world’s largest operator of the Airbus A380, has scheduled an impressive 4,854 flights on its double-deck superjumbo aircraft for September 2025, reinforcing its dominance in long-haul international travel. Operating out of Dubai International Airport (DXB), Emirates continues to leverage the A380’s high capacity and luxury offerings to serve key global markets.

The busiest route for the airline remains the flagship Dubai (DXB) to London Heathrow (LHR) corridor, with 180 scheduled A380 flights set for September. This amounts to six daily A380 services, collectively providing close to 89,000 seats. Emirates’ A380s, configured with capacities ranging from 468 to 615 seats, feature options from private first-class suites to high-density two-class cabins, catering to a wide range of passenger preferences.

Following London Heathrow, Dubai to Bangkok (BKK) ranks as the second busiest A380 route, with 102 flights and over 56,000 seats scheduled next month. Other prominent destinations served by Emirates’ A380 fleet include Manchester (MAN), Paris Charles de Gaulle (CDG), Jeddah (JED), and Cairo (CAI), reflecting strong demand across Europe, the Middle East, and Asia. Sydney (SYD) remains Emirates’ busiest A380 link to Australia, with 90 flights planned in September.

Additional top A380 routes slated for September 2025 include London Gatwick (LGW) with 75 flights, Mauritius (MRU) with 60 flights, and Amsterdam (AMS) also with 60 flights, illustrating the aircraft’s widespread deployment across multiple continents.

Passenger trends show sustained growth in Southeast Asia, with Bangkok maintaining triple-digit flight frequencies. African destinations such as Cairo and Mauritius continue to benefit from the A380’s seating capacity, while Europe remains a significant market with consistent traffic to Paris, Manchester, and Amsterdam. Sydney’s position as a hub for Asia-Pacific travel underscores Emirates’ extensive reach on long-haul routes.

While Emirates plans to maintain a robust A380 schedule overall, capacity adjustments are anticipated at London Gatwick during the winter 2026 season. From February to March 2026, Gatwick will see reduced A380 services, down to one daily flight, as Emirates increases deployment of its Airbus A350 aircraft on this route. This represents a strategic rebalancing rather than a retreat from the UK market.

Emirates’ ongoing commitment to the Airbus A380 is clear, despite fleet modernization efforts incorporating newer models like the Airbus A350 and Boeing 777X. The airline’s operation of nearly 5,000 A380 flights in a single month underscores the integral role the superjumbo plays in connecting Dubai with key global destinations, offering unmatched capacity and luxury in the realm of long-haul aviation.

Reaffirming its status as the world’s best airport, Changi Airport served an impressive 17.5 million passengers between April and June 2025, marking a 5.9% increase compared to the same period last year. This surge not only highlights Changi’s robust recovery but also surpasses pre-pandemic figures from the second quarter of 2019 by 4%, showcasing its enduring appeal amid a resurgent global travel market.

China continues to dominate as Changi’s largest passenger market in the quarter, followed closely by Indonesia, Malaysia, Australia, and India, data released on the airport's official website reveals. These key markets reflect Changi’s pivotal role as a regional and international aviation hub.

Changi’s accolades keep piling up   after being named the world’s best airport in a 2024 survey conducted by The Telegraph, it reclaimed its crown in April 2025 at the prestigious World Airport Awards hosted by London-based Skytrax. This victory ended last year’s brief reign by Qatar’s Hamad International Airport and cemented Changi’s position at the forefront of global aviation excellence.

Beyond passenger traffic, Changi continues to revolutionize the airport experience with its cutting-edge technology. Its seamless automated check-in kiosks and state-of-the-art biometric authentication systems streamline immigration processes, recently making it one of the first airports worldwide to introduce passport-free immigration clearance across all terminals.

This innovation enables travelers to clear immigration in record time as little as 10 seconds allowing for a smoother, more efficient journey.

Changi Airport’s ongoing investment in passenger comfort and technology, combined with its strategic market position, ensure that it remains a benchmark for airports worldwide in both service and innovation. As global travel rebounds, Changi is ready to welcome the world with open arms, setting new standards along the way.

Thailand has been celebrated as the country with the richest cultural heritage in Asia and ranks eighth globally, according to the latest 2024 US News & World Report rankings that evaluated 89 nations worldwide. This prestigious annual assessment measures cultural richness through five critical factors: cultural accessibility, historical legacy, cuisine, cultural attractions, and geographical appeal.

Among the top 10 culturally rich nations in Asia, Thailand leads the pack, followed by India, Japan, China, Indonesia, Vietnam, Malaysia, South Korea, Singapore, and the Philippines. The report highlights Thailand’s unique charm a seamless blend of bustling modern cities alongside ancient landmarks, a treasure trove of historical and natural sites, pristine beaches, intricately designed temples, famed Thai massage traditions, and world-renowned cuisine all contributing to its magnetic appeal to global travelers.

Despite tourism contributing just 7% of Thailand’s GDP, the country remains one of the world’s most visited destinations. This underlines the power of Thailand’s cultural and natural attractions in drawing visitors from across the globe.

Government spokeswoman Sasikarn Wattanajun emphasized that this global recognition underscores Thailand’s effective use of soft power to attract international tourists. “Our rich cultural heritage is not only a source of immense national pride but also a cornerstone for economic opportunity,” she said.

Highlighting the government’s commitment, Sasikarn detailed a strategic soft power policy spearheaded by the Thailand Creative Culture Agency (THACCA) under the National Soft Power Development Committee. The policy advances in three focused stages:

Upstream: Enhancing cultural skills nationwide through initiatives like “One Family, One Soft Power,” which blends traditional knowledge with modern technology and creative innovation to upskill and reskill Thai citizens.

Midstream: Unlocking the creative potential of Thailand’s traditional and cultural industries by removing legal obstacles and supporting 14 key cultural sectors to boost their global competitiveness.

Downstream: Promoting Thai culture internationally through creative cultural diplomacy aimed at building stronger global relationships, expanding export markets, and increasing demand for Thai cultural products and services.

The government pledges to continue safeguarding and promoting Thailand’s cultural and natural heritage to solidify its role as a global cultural leader while enhancing national pride and economic resilience.

Thailand’s positioning as Asia’s cultural crown jewel in the 2024 US News & World Report not only celebrates its vibrant heritage but also sets the stage for future growth driven by the nation’s storied past and dynamic creative future.